Graphic & Logo Design
The first impression is crucial. For companies and brands, their corporate identity is usually the decisive factor in whether new customers place their trust in them. As an award-winning branding agency, Daniel James Consulting develops or reworks your company logo and takes on the design of image brochures, annual reports, advertising posters, advertisements, displays, and stationery, as well as the development of holistic corporate designs.
Graphic Design
Did you know that 70% of your marketing success is determined by eye-catching, creative content? With our passion for appealing graphic design on the pulse of the times and our years of experience in the graphic industry, we help our customers to achieve an outstanding, individually tailored visual appearance and successful marketing. We are convinced that good design and an appealing corporate identity create trust and thus lasting connections with your customers and target groups. ​Daniel James Consulting knows how to turn your visual wishes, ideas, and plans into reality. Our team specializes in corporate design, branding, packaging, illustration, and the design of advertising material and company stationery such as stationery, brochures, annual reports, and their production. Our goal is to clearly communicate your company values ​​and message through different marketing channels and ensure that your customers and target groups are addressed and inspired sustainably. Whether it's designing a logo, posters, brochures, and business stationery, or personal motifs for invitations and greeting cards - you've come to the right place! Our graphics services are suitable for both private individuals and large companies. We would be happy to create a unique design for you. Modern, vintage, abstract, figurative mark, wordmark, mascot, pictogram, cartoon, or illustration. Whatever your need, we can implement it professionally, creatively, and cost-effectively.
Logo Design
The logo is the anchor point of visual identity and the main element of corporate identity. It reflects the essence and ideas of business and is used in all materials: business cards, flyers, official documents, and the website.
​
Creating a logo is a process of several stages and is much more complicated than it might seem at first glance. We do not recommend approaching this task superficially because the logo is a reflection of the brand and must have a unique design.
​
Even if you have not thought about ordering a company logo, you know for sure that they come in different types. It is enough to look around at any moment. Your eyes will immediately stumble upon a lot of logos. Most often, they will be:
Wordmarks
They are very common and express the concept of the business through the font, and many do not have a separate graphic design element.
​
​
Trademarks
In design studios, such logos are called "brandmark." Here you will not find any letters or words as in the previous types. The main thing is the visual element. A good example is Nike. But keep in mind, if you are at the beginning of the brand-building journey, then it is better to abandon this type for now. There is a high risk of being misunderstood by the audience.
Alphabetic
In the professional language - "lettermark." From the name, it is already clear: at the forefront in this case: the abbreviation or initials of the company name. This option is ideal for organizations with a very long name. A prime example is DHL.
Combined
Here, everything is clear: we take partial components of the first three types and create a combination. The logo will include a title, a visual element, and a text block. Now it is the most popular type. It is just the best suited for young companies.
​
​
​
Our Process
-
Trust us for the best customer retention strategiesSatisfied and loyal customers are the key to success. ​ The customer is the focus. This is an essential basic principle in marketing. ​ Winning new customers is one thing, but retaining them over the long term is what creates the necessary added value. It is said that acquiring a new customer is 5x more expensive than retaining an existing customer. ​ We look at your company through marketing glasses and put ourselves in the shoes of your customers to understand how they "tick." We find out how satisfied your customers are with your services and, above all, what expectations they bring with them. ​ Together, we develop strategies and incentives to increase voluntary customer loyalty. Turn your customers into fans, and they will naturally become loyal to you and even tell their friends about you.
-
Innovation management for additive growthAs part of our wide range of consulting services in the field of digital innovation management, we help you to constantly develop and optimize your services in the field of digital marketing. We complement digital marketing consulting with leading innovation theory. We give you the necessary impetus as part of digital consulting for your business so that it meets the ever-increasing customer requirements and can successfully assert itself in competitive situations on the market. You benefit equally from our expertise in online marketing and data analytics: we evaluate your potential as part of an audit and evaluate previous measures. We also analyze the efficiency of your current processes, for example, in online marketing consulting, and develop data-based optimization proposals for you. Rely on our experience and expertise in systematic and strategic change management and growth hacking.
-
Accelerate digital marketing growth.To assert themselves in their fast-paced industry, online marketing agencies not only have to constantly develop themselves professionally as digital marketing experts, but they also have to constantly reposition themselves as companies.